Learning objective
Examine forces supporting and resisting a proposed change before selecting interventions.
Why it matters
A change plan assumes resistance is an attitude instead of a response to incentives and constraints.
Core concept
Define the change, list evidence-backed driving and restraining forces, locate who controls them and test whether removing a restraint is safer than increasing pressure.
Scenario
A utility wants residents to adopt a new smart-meter portal. Enrollment is low because multilingual tenants cannot access accounts controlled by landlords.
Worked decision
Treat account control and language as restraints; pilot tenant access and translated support instead of more reminders.
Decision rule
Test one restraint-reducing intervention and monitor harm.
Ethical boundary
Adding subjective force scores into a false net number or framing legitimate rights as resistance to overcome.
AI lens
Use AI to organize evidence, then verify its source and keep decision authority with people.
Quick check
What would invalidate the first proposed action? Adding subjective force scores into a false net number or framing legitimate rights as resistance to overcome.
Next step
Complete the Force Field Analysis case.